Saturday, March 11, 2023

Another New Cover for Frank Asch's POPCORN

Back on July 23, 2015, I wrote about Frank Asch's picture book, Popcorn. It came out in 1979 and is about Sam (a bear) who is having a Halloween party. 

It came out again in 2015 with marketing info that said "This refreshed edition of a beloved classic features the original text and art with an updated cover." For the 2023 edition, the promo line tells us that the book has been "...refreshed with new art..." 

Here's the three covers:

The refreshing that was done to the original cover was to remove the jack-o-lantern border and replace it with a yellow one. The refreshed new art for the 2023 version (due out in the summer) replaces the bear's costume. He's no longer dressed like an Indian. In the new edition he'll be a pirate. 

In the original, each guest brings popcorn that reflects their costume:

We know--based on the cover--that the interior pages where Sam is shown wearing a headband, feather, and loincloth will be changed, but I wonder about the other costumes. Will the one holding "Walrus Blubber Popcorn" be "refreshed", too? We'll see! 

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